Executive Summary - Tháng 10/2025
FOCUS: Event Ticketing (Quick wins) + Real Estate (High value)
Tránh: Employee vouchers (over-engineering) & Remittance (regulatory risk cao)
| Use Case | Pain | WTP | Market | BC Fit | Regulatory | Time | Competition | Revenue Y3 | Verdict |
|---|---|---|---|---|---|---|---|---|---|
| 🎫 Event Ticketing | 9/10 | 10/10 | Large | 10/10 | ✅ Easy | 6-12mo | ⭐⭐⭐ | $3-5M | ✅ START HERE |
| 🏠 Real Estate | 10/10 | 10/10 | Very Large | 10/10 | ⚠️ Medium | 12-18mo | ⭐⭐⭐ | $5-10M | ✅ HIGH VALUE |
| 📦 Supply Chain | 10/10 | 9/10 | Very Large | 9/10 | ✅ Easy | 6-9mo | ⭐⭐⭐ | $3-8M | ✅ GOOD |
| 🎓 Education | 8/10 | 8/10 | Large | 10/10 | ✅ Easy | 6-12mo | ⭐⭐ | $1-3M | ✅ EASY START |
| 🏥 Healthcare | 9/10 | 8/10 | Large | 8/10 | ⚠️ Medium | 12-18mo | ⭐⭐ | $2-5M | ⚠️ SLOW |
| 💰 Remittance | 9/10 | 10/10 | Very Large | 10/10 | ❌ Hard | 12-24mo | ⭐⭐⭐⭐⭐ | $10-30M | ❌ HIGH RISK |
| 🎁 Employee Vouchers | 6/10 | 2/10 | Small | 5/10 | ✅ Easy | 3-6mo | ⭐⭐⭐⭐ | $0.5M | ❌ SKIP |
Target Y1: 600M + 500M = 1.1B VND
Target Y1: 300M + 200M = 500M VND
Lý do: Risk cao hoặc ROI thấp
| Use Case | Problem | Solution | Target Customer |
|---|---|---|---|
| 🎫 Ticketing |
• Scalpers mua hết vé • Fans mua không được • Vé chợ đen giá cao |
NFT tickets + KYC Limit 2 vé/người Transfer price cap 120% |
Concerts, Festivals Sports, Cinema Fee: 6-8% GMV |
| 🏠 Real Estate |
• Sổ đỏ giả → Mất trắng • Tranh chấp ownership • Không thể mua lẻ BĐS |
Digital sổ đỏ on-chain Fractional ownership Smart contract escrow |
Developers Govt (Bộ TN&MT) Fee: 0.5-1% |
| 📦 Supply Chain |
• 10-30% hàng giả • Thuốc fake nguy hiểm • Brand mất uy tín |
QR code mỗi sản phẩm Track từ factory → retail Consumer scan verify |
Pharma companies FMCG (Vinamilk, Masan) Fee: 300-1000đ/unit |
| 🎓 Education |
• 20-30% bằng giả • Company ko verify được • Gọi trường mất thời gian |
Digital degree as NFT Instant verification Impossible to fake |
400 universities HR departments Fee: 20-50k/degree |
| 🏥 Healthcare |
• Hồ sơ rời rạc • Làm lại xét nghiệm • 10-15% thuốc giả |
Interoperable records Patient owns data Drug traceability |
Private hospitals Pharma companies Sub: 10-20M/tháng |
| 💰 Remittance |
• Fee 5-10% quá cao • Đợi 2-5 ngày • $17B/năm kiều hối |
Stablecoin transfer Fee 1-2%, instant Mobile-first |
10M OFW Fintech/Banks partner ⚠️ Regulatory unclear |
| Milestone | Timeline | Activities | Success Metric |
|---|---|---|---|
| Validation | 0-30 days |
• Interview 10+ customers • Build Figma prototype • Get 3 LOIs |
3 paid pilot commitments |
| MVP Build | 30-90 days |
• Smart contract dev • Web/mobile app • KYC integration |
Working ticketing platform |
| First Events | 90-180 days |
• Launch 15 pilot events • Sell 5,000+ tickets • Gather feedback |
NPS >40, 80% repeat rate |
| PMF Proof | 6 months |
• 50 successful events • 25,000 tickets sold • Case studies |
Product-Market Fit proven |
| Seed Round | 12 months |
• Raise $500k-1M • Scale team to 20 • Expand verticals |
100+ events, 5M GMV/month |
Document Version: 1.0 | Date: October 2025
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